Laivly vs Cresta
Laivly vs. Cresta Real-Time Assistance Meets Full-Time Intelligence
VS.
Laivly delivers fully customizable, real-time CX automation across voice and chat — from adaptive prompts to workflow execution and QA insights. While others analyze what went wrong, Laivly helps agents get it right in the moment. No static playbooks. No IT lift. Just outcomes that fit your operation.
Request a Demo
Why Leading Brands Choose Laivly Over Cresta
Real-Time Agent Coaching
Yes
Adaptive prompts that respond to live dialogue and update in real time based on the flow and context of the conversation
Limited
Supports real-time assist but relies on predefined response templates and static playbooks, rather than dynamic, LLM-driven chat guidance adapting in real time
Call Summarization
Yes
Fully customizable summaries tailored to your needs, including industry, call purpose, outcome, follow-up steps, and more, all configurable within Sidd Studio
Limited
Automatically generated summaries follow a fixed structure with no ability to tailor content to your specific workflows or business requirements
Feedback Loops
Yes
Continuous learning loop — agent actions and feedback are captured through reporting to evaluate prompt timing and effectiveness and drive improvements
No
No agent-driven feedback loop; no visibility into whether prompts are effective
Automated QA & Coaching
Yes
AI-driven insights provide real-time visibility into sentiment, agent performance, coaching opportunities, contact drivers, and trends—viewable across all calls or down to individual conversations, with no manual queries or delays
Yes
Surfaces trends, and agent behaviors for coaching and performance, though analyses may have slow load times
CRM Integrations
Yes
Platform-agnostic — works with any system, CRM, or tool without requiring APIs
Limited
Limited CRM and CCaaS integrations; requires configuration and may not support all platforms out of the box
Knowledge Based Integration
Yes
Connects training materials, knowledge bases, QA scorecards, and FAQs to enhance all AI functions—from agent assist to automation and configuration—not just surface next best actions
Limited
Supports retrieval from client-uploaded documents like FAQs and SOPs via Knowledge Assist, but lacks full-scale document search or RAG-style retrieval capabilities found in advanced LLM systems
Deep Customization
Yes
Deep enterprise integration and workflow-level customization
No
Includes a no-code builder, but limited to rule-based triggers and predefined playbooks; not LLM-adaptive
Quick Deployment and Iteration
Yes
Built for transforming large, complex operations without APIs or IT lift
No
Requires custom setup, API integration, and manual configuration to work across enterprise stacks
Multilingual Support
Yes
Available in 47 languages
No
Only supports English — a major limitation for global or multilingual contact centers
Take Agent Assist from In-the-Moment to Always On
Laivly’s platform goes beyond traditional agent assist or surface-level analytics. Our AI doesn't just listen—it acts. From customizable, real-time prompts to click-level automation within enterprise CRMs, Laivly delivers consistent, context-aware support across every interaction. It’s how high-performing brands embed AI into their operations—not just their conversations.
See It in Action
Discover how Laivly’s AI platform can transform your contact center from the inside out.
Request a Demo
